Creative Director, Copy - Remote
Location: Elkins Park
Posted on: June 23, 2025
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Job Description:
CG Life is looking for a seasoned Creative Director of Copy with
a deep passion for advertising and a genuine enthusiasm for the
healthcare and biopharma space. This role is ideal for someone who
is inspired by the science behind the work and driven by the impact
it can have on improving lives. The ideal candidate brings a
compelling portfolio of smart, creative, and strategically grounded
work with biopharma and healthcare—without the ego that sometimes
comes with it. The Creative Director is a natural leader and
collaborator, with a proven ability to manage and mentor creative
teams in the biopharma AOR and DAOR space. They understand how to
build structure, delegate effectively, and foster an environment
where people feel empowered to do their best work. Above all, we’re
looking for someone who combines creative excellence with humility,
curiosity, and a true love of the craft. Key Responsibilities,
including but not limited to: Leading the creative copywriting team
Inspire, direct, and motivate a team of copywriters across several
accounts, overseeing concept development, brand storytelling, and
execution across multiple healthcare audiences including HCPs,
patients, and other relevant stakeholders. Champion the creative
process and toolset evolution to increase quality, efficiency and
drive continual improvement. Collaborate with cross-functional
teams to develop high-impact, insight-driven creative solutions
that maintain accountability for the quality, consistency, and
strategic cohesion of all written communications across projects
and brands. Ensure all copy aligns with brand strategy, product
claims, clinical data, and the client’s voice and culture. Serve as
a senior client-facing creative leader, presenting work, defending
strategy, and building trusted relationships with clients and brand
teams. Provide ongoing training, feedback, and support to the
creative teams and complete annual performance reviews. Ensure
resourcing manager is appraised of any workload challenges/concerns
on client accounts that may necessitate hiring freelancers or
moving team members around to better utilize their time and
talents. This includes advocating for time necessary to do high
quality work. Working with clients and internal teams Demonstrate
ability to work cross-functionally within the agency with client
service teams, strategy, digital strategy, project management, and
more. Establish credibility with clients at all levels by
developing knowledge of client’s business–both the brand itself and
stakeholders involved. Manage client’s understanding, appreciation
for, and evaluation of written content, and lead creative meetings
and presentations. Champion bold, transformative ideas and tether
them to omni-channel marketing strategy–-thinking conceptually and
ideating for holistic, digitally-powered brand campaigns.
Exceptional ability to assist with and/or present creative ideas to
clients and internal team members, including relevant pitch
experience in the biopharma space. Assist with the development or
review of creative briefs that provide strategic insight and
creative inspiration. Pitch to high-profile senior clients with an
understanding of their motivations and objectives. Fundamentally
own the creative product, throughout the creative process through
concept development to execution and delivery and ensuring creative
excellence. Requirements Qualifications and Skills: 8-10 years of
related work experience in advertising at a healthcare
pharmaceutical agency. 5 years managing and mentoring agency
copywriters and creative teams. The ability to execute copy
skillfully across multiple channels, including print, video and
digital (websites, online banners, social media, etc. TV or radio
ad writing a plus.). Strong conceptual skills as demonstrated by
your portfolio of work. The ability to dive into complex science
and technologies and glean key ideas and information to convey to
target audiences that meets the objective. An understanding of
agency and creative collaboration processes. Ability to present and
sell an idea to internal teams and with clients. Ability to manage
several projects at once. Understanding of and expertise in pharma
copy requirements: claims, references, research, and copy that
meets the requirements of the FDA and client med/reg/legal review.
Experience with Microsoft Office Suite and Adobe Acrobat tools.
Benefits We are proud to offer a comprehensive benefits package to
all of our employees: Medical, Dental & Vision Insurance. We cover
a generous portion of employee contributions 401K plan. We invest
in present and future you, which is why we offer a generous match
and immediate vesting on our plan Parental Leave. Generous paid
time off for parents to bond with their newest addition
Professional Development. Each employee has an annual budget to
allocate to professional development opportunities. Employees are
encouraged to take a workshop, attend a webinar, join associations,
and do anything else that will help them grow in their careers. And
more! We offer flexible time off, life insurance, LTD, a robust
employee assistance program, and more! At CG Life, we recognize
that attracting the best talent is key to our strategy and success
as a company. As a result, we aim for flexibility in structuring
competitive compensation offers to ensure we are able to attract
the best candidates. As required by law in this state, the
estimated salary range for this position is $140,000 - $170,000 and
represents our good faith estimate as to what our ideal candidates
are likely to expect. We tailor our offers within the range based
on organizational needs, internal equity, market data, geographic
zone, and the selected candidate’s experience, education, industry
knowledge, location, technical and communication skills, and other
factors that may prove relevant during the selection process. At CG
Life, it is not common for individuals to be hired at the higher
end of the range, and compensation decisions depend on a variety of
factors. This position is eligible to participate in a
discretionary bonus program, subject to the rules governing the
plan. CG Life offers a variety of benefits, including health
benefits, 401K retirement with a generous company match and
immediate vesting, and flexible time off.
Keywords: , Newark , Creative Director, Copy - Remote, PR / Public Relations , Elkins Park, New Jersey