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MARKET & BUSINESS DEVELOPMENT HEAD- ID & ACUTE

Company: Siemens Healthineers
Location: Newark
Posted on: November 21, 2020

Job Description:

Position

Summary

Business and market development responsibility for the Infectious Disease & Acute Assay Disease states across the immunoassay portfolio.

---

Maintains

functional specialization on outbound marketing activities

---

Manages

outbound market and closely partners with country markets and sales

teams

---

Maintains

deep understanding of market and market sub-segments

---

Identifies,

quantifies and executes on opportunities to grow market share with

regions in alignment with franchise strategy

Essential Job Functions

--- Develop and drive

realization of Commercial marketing priorities, messaging and positioning

--- Manage a team that is responsible for creating and delivering marketing assets to promote product launches and business success.

---

Function as key leader

with Franchise LT to ensure appropriate Franchise business focus in

support of achievement of franchise business targets

---

Build and maintain deep

relationships with country marketing and sales teams to identify and drive

growth opportunities / prioritization, especially for focused disease states

---

Aligns with Franchise PLM

Project teams to prioritize products and product features / enhancements

according to business / market impact

---

Define

global pricing strategy and pricing levels. Review tenders and provide

global insight and additional opportunities.

--- Establish

commercialization plans in partnership with PLM Project teams

---

Responsible

for financial success of new product launches.

---

Monitor

and respond to trends impacting customers and markets for clinical chemistry

and immunochemistry.

---

Acts

as the expert in competitive understanding and messaging.

---

Analyze

and create proposals for new products and for new markets / channels to drive

new growth; enhance sales of existing commercial assays

Strategic Priorities

---

Own

and drive commercial excellence

---

Growth

in focus geographies, assay penetration, product launches and entire commercial

lifecycle, Competitive positioning for products, features and pricing

---

Identification

and fostering of growth markets and growth opportunities

Critical Competencies (Examples Below)

-- Attention to quality in

all initiatives

-- Strategic project

management skills - with a strong emphasis on customer projects

-- Experience working with

outside organizations

-- Creativity in

organizational approaches to customer issues

& solutions

-- Experience with new

technologies and approaches in the field

-- The ability to relate

well and establish credibility with senior leadership.



Up to 35% Travel#LI-EM1
Organization: Siemens Healthineers

Company: Siemens Healthcare Diagnostics Inc.

Experience Level: Experienced Professional

Job Type: Full-time

Equal Employment Opportunity Statement

Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law

Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

Pay Transparency Non-Discrimination Provision

Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

California Privacy Notice

California residents have the right to receive additional notices about their personal information. To learn more, click here.

Keywords: Siemens Healthineers, Newark , MARKET & BUSINESS DEVELOPMENT HEAD- ID & ACUTE, Other , Newark, New Jersey

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