NewarkRecruiter Since 2001
the smart solution for Newark jobs

Marketing Manager

Company: Synergy Interactive
Location: Newark
Posted on: November 25, 2022

Job Description:

Growth Marketing Manager for the Audible appSeeking a Growth Marketing Manager for an app. You will be responsible for creating and executing strategies to drive conversion and early engagement for customers who download the app.
The role requires a passion for results, a commitment to action-oriented analysis, an attitude that anything is possible, and a relentless focus on the customer. You will have direct hands-on ownership as well as cross-functional coordination with teams in Product, User Experience, Creative & Brand, and Technology. *This is a contract position.*


  • Develop and implement conversion-marketing strategies (A/B testing and multivariate) that will drive the conversion of prospects to subscribers within the Audible app.
  • Create Go-to-market and post mortems for in app marketing launches.
  • Leverage analytics tools to optimize conversion opportunities in the acquisition flow.
  • Own, drive, and report on key metrics related to onboarding, trial-to-member conversion, retention, and churn.
  • Implement conversion strategies across the app.
  • Others as defined by evolving business needs for a rapidly growing online business.Basic Qualifications
    • 5+ years of work experience in digital marketing and experimentation.
    • Strong experience in conversion, engagement and retention marketing throughout different portions of the lifecycle.
    • Proven ability in synthesizing and interpreting data and customer insights into successful marketing strategies.
    • Strong strategy and analytics skills, with an advanced understanding of success metrics.
    • Strong creative sensibilities and an aptitude to always look at marketing communications through the eyes of the customer.
    • Excellent verbal and written communication and presentation skills.Preferred Qualification's
      • MBA or graduate degree.
      • Acquisition, conversion and retention marketing experience in a membership model business.
      • Skilled in Content Management Systems that manage in-App experiences.
      • Hands-on experience with digital marketing tools for example: kochava, adobe analytics, google analytics, or corementrics, Testing target and Optimizely.
      • Experience in working with various practices (Technology, Creative, User Experience, Media Planning) to develop assets and plans for optimization.

Keywords: Synergy Interactive, Newark , Marketing Manager, Executive , Newark, New Jersey

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Log In or Create An Account

Get the latest New Jersey jobs by following @recnetNJ on Twitter!

Newark RSS job feeds