Marketing - Digital Marketing - Mid-level Assignment
Company: inSync Staffing
Posted on: May 25, 2023
As Data-Driven Marketing Manager, you will focus on driving growth in partnership with our brands and agency partners, using consumer data and Mar/Ad tech stacks to execute personalization and relevancy at scale, founded on deep human insights and behaviors derived through advanced analytics and modeling. You will draw relentless attention to the interconnecting aspect of consumer data that is necessary to take an "ordinary" campaign to the next level of innovative with a focus on value creation.
This role will need to work closely with the other specializations on the team, as well as be able to partner across functions with key stakeholders in local markets, brand teams, content teams, agencies, and IT to activate and optimize marketing campaigns and consumer journeys to drive further growth and efficiencies.
Brings strong expertise with proven experience in activating marketing campaigns and media optimized through consumer data.
--- Partner with brand, media, and agencies to execute a pipeline of digital campaigns that are either influenced and/or activated directly with consumer data (1/2/3rd party data)
--- Be the subject matter expert (SME) and point person within complex, cross-functional campaign teams that ensures that consumer data is fully leveraged and coordinated across channels
--- Develop consumer journey maps and activation plans that incorporate a data-driven view that can then be tracked and implemented by respective task owners
--- Provide thought leadership around campaign-level consumer journeys and designs that leverage the CDP
--- Nurture a consumer data-driven mindset across business teams through close collaboration with stakeholders to achieve business results through a consumer focused marketing approach
*Neteffects processes visas and green cards*
*Upon hire neteffects can provide AWS training via neteffects university*
We're committed to empowering each individual who works with us to take charge of their career. You won't be alone on your journey. Our dedicated team is here to serve you as a partner in the process.
What we offer for you:
Neteffects Consultant Care Program:
Keeping in Touch: -Whether it's a quick call or email, coffee or lunch, our check-ins support as much or as little interaction as you'd prefer. We're here if you need us.
Events: -Neteffects participates in a number of events each year and hosts some employee-only social gatherings.
Remarketing: -When your project is nearing completion, we'll partner with you to get you ready to engage in your next consulting opportunity through Neteffects. From resume review, to interview preparation and offer negotiation; we'll work hard to help you excel.
Neteffects Benefits: -Neteffects is about celebrating technology and the pro's that come with it. We offer a very competitive benefits package, which includes Medical, Dental, Vision, Life, 401k, and more.
Keywords: inSync Staffing, Newark , Marketing - Digital Marketing - Mid-level Assignment, Advertising , Newark, New Jersey
here to apply!