Copywriter
Company: Cella
Location: Newark
Posted on: June 22, 2022
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Job Description:
We're looking for an experienced, dynamic, passionate,
copywriter who knows how to tell a story.
This is a Temp/Remote Role. You must be able to take complicated
financial services content and turn it into understandable copy
that inspires action with a B2B and B2C audience.
This position requires an in-depth understanding of complicated
investment, life insurance a plus, annuity and advanced market
products. Skills: Highly impactful storytelling and concepting for
multiple audiences The ability to concept and execute across all
media and touchpoints (from traditional advertising to digital , to
collateral) Experience working with senior level executives
Experience explaining complex financial products Product
positioning and branding Omni-channel content creation Works
independently with minimal guidance Ability to manage complex,
multi-step tasks Organized self-starter with excellent
interpersonal skills Influential, personable, with a keen ability
to think outside the box Responsibilities: Brainstorm, strategize
and create content that primarily promotes products Consult with
cross-functional team members and senior leaders to effectively
identify and execute marketing strategies and communication
initiatives Establish and enforce brand, messaging and voice Bring
strategic vision to life Ensure creative material is
well-researched, effective and consistent with goals and brand
standards Present themes and concepts to key stakeholders and
business partners, champion that work through to completion, and
incorporate learnings for continued improvement Interview business
partners, senior executives, subject matter experts and
stakeholders to gather the information needed to create effective
business messaging Stay current on marketing communications trends
in and out of the industry Be in the know about various new media
communications methods Understand institutional audiences and how
to best communicate with them Recognize the nuances of
communicating through all media formats and converting messaging to
be applicable across all media Meet or exceed all deadlines and
deliverables
Qualifications:
Bachelor's degree from an accredited school 10+ years copywriting
experience in financial services, life insurance, annuities and
advanced markets preferred Demonstrated conceptual ability in
digital and offline channels Ability to differentiate between an
idea and an execution Proficiency in Microsoft Office suite Detail
oriented, sound editorial judgment Clear, concise and confident
verbal communication skills Intellectual curiosity and a
team-oriented, collaborative spirit Portfolio demonstrating
concepting skills in all mediaJob ID:
325021DG#LI-Cella#LI-DG1#Remote Cella is an equal opportunity
employer.
All applicants will be considered for employment regardless of
their race, color, religion, sex, sexual orientation, gender
identity, national origin, veteran, disability status, or any other
characteristic protected by federal, state, or local law.
Keywords: Cella, Newark , Copywriter, Advertising , Newark, New Jersey
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