Sr Marketing Coordinator (remote)

Company: Cengage Group
Location: Newark
Posted on: May 16, 2022

Job Description:

We believe in the power and joy of learning At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose - driving innovation that helps millions of learners improve their lives and achieve their dreams through education. Our culture values diversity, engagement, and discovery Our business is driven by our strong culture, and we know that creating an inclusive and diverse workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. We achieve these priorities through inclusive programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see https://www.cengagegroup.com/about/inclusion-and-diversity/. What you'll do here: + To be a go-to, you need a get-up-and-go personality! Nothing better defines our Marketing Coordinators at Cengage. As a Senior Marketing Coordinator for our Faculty Experience team, you'll be that go-to person to support marketing strategies across the customer journey for the Marketing Directors and Marketing Managers. + From helping develop marketing plans and campaigns to seeing them through to completion, you'll don a handful of hats. Your understanding of sales and marketing systems will serve you well as you collaborate with customers, strategic partners and sales teams. If organization, prioritization, resourcefulness and communication are your forte, bring your A game this way!enter responsibilities] Skills you will need here: + Act as a community administrator and liaison for our All Access VIP faculty program by curating and sourcing content, handling the content calendar, designing and building activities, engaging with customers, answering member questions, fulfilling reward requests, monitoring budget and working with the marketing operations team on platform issues and enhancements. + Oversee management of in-platform message by prioritizing inputs from marketing managers to ensure the best timing and customer experience. + Coordinate plans to develop and implement marketing and sales strategies to hit key business objectives by facilitating meetings, sharing ideas, writing copy, advising design, tracking and analyzing results and collaborating with cross-functional departments, vendors and customers. + Lead all aspects of customer-facing resources and collateral to support customer onboarding, satisfaction and retention. + Assist sales teams to drive business by crafting promotional resources, building/facilitating presentations and providing training and product support + Maintain our internal virtual sales playbooks with the latest information and resources. + Support faculty training programs through organization and setup of live and virtual product training, creation and maintenance of training materials on website, and promotion to sales team. + Orchestrate project and invoice tracking to ensure projects stay on schedule and on budget. + Gather customer feedback and market insights via targeted surveys, analyze and use data. + Travel for team meetings, industry events and customer meetings as needed (up to 10%). + - Provide support for company-wide Engagement Summit through sales report generation, sales tool creation and presenter and facilitator responsibilities.r qualifications] Required Skills/Knowledge/Experience: + Bachelor's degree in Marketing, Business, Sales, Communications or related field + 2 years of work experience in a professional office environment + Outstanding written and verbal communication skills + Strong organizational, time-management, project-management and creative skills-with an ability to prioritize workload and handle multiple projects simultaneously Cengage Group's Higher Education business, Cengage, supports learning and student success by providing materials and digital solutions to faculty and students enrolled in two-year, four-year and vocational programs. We currently serve more than 10 million of the 18 million students in US higher ed. Setting a new standard of service for our customers, we deliver quality, easy-to-use course materials from textbooks and eBooks to courseware such as MindTap and WebAssign. In the US, we offer Cengage Unlimited and Cengage Unlimited for Institutions. We help instructors be better teachers, we help institutions solve problems and we empower students to leverage the power and joy of learning to transform lives. Cengage Group is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason. You may view Cengage's EEO/Affirmative Action Policy signed by CEO Michael Hansen and Equal Employment Opportunity is the Law notice by visiting their corresponding links. Cengage Group is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations.ta@cengage.com or you may call us at +1 (617) 289-7917. If you are a Colorado state resident, please email jobpostinginquiries@cengage.com to receive compensation information for this role. Please be sure to include this posting's job ID in the subject line of the email to help ensure a timely response. About Cengage Group Cengage Group, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.#li-remote

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